Hospitality consultancy, London
Real Experience.
Real Results.
Twenty years across some of London's most demanding kitchens, markets and venues.
Now working directly with the businesses that inspire me & need it most.
20+
years in hospitality
£18M+
turnover managed
12…
Concepts developed
What Heard. does.
From costing a new concept on a Friday to running a festival site on a Saturday — flexible, experienced support at every stage of building or growing a food business.
Idea not on the list? Let's chat — Happy to help, or find you someone who can…
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Menu design, brand positioning, format definition. From an idea on a napkin to a viable, costed concept ready to pitch or launch
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Site evaluation, market entry, multi-site expansion. Clear-eyed analysis of where to go next and how to get there
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P&L build, cost benchmarking, staffing structures and pricing strategy. Numbers that reflect how hospitality actually works.
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Team structures, training, day-to-day management support. On the ground when needed — not just via email.
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Preparing early-stage food and drink businesses to approach investors. Decks, financials, narrative — what backers actually want to see.
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Market, food hall and multi-trader venue management. Contract negotiation, audits, H&S and landlord liaison.
Current Clients
Growth & Brand Strategy
Taking a well-loved street food concept and building a family of formats across London — Italian bars, sit-down restaurants and market spaces.
Site strategy, concept design and brand repositioning.
Molo Seafood
Project Management
Two years as General Manager of the Grade I listed St Mark's Church site. Now retained for new concept development, vendor onboarding and additional operational support.
Mercato Metropolitano
Pricing
Always free. We'll talk through what you're trying to do, where things stand, and whether I'm the right person to help. If I'm not, I'll point you towards someone in my network who is.
Initial Consultation
Flexible support
Day
Rate
Per day · Half-day support available
Focused, hands-on support for individual operational requirements.
- On-site visits and audits
- Festival and event operations
- Workshop facilitation
- Management cover
Best suited to reviews, short-term delivery and focused support.
Ongoing partnership
Monthly Retainer
Per month · Tailored to your requirements
Regular access to trusted strategic and operational guidance.
- Background strategic support
- Site-search assistance
- Mystery-shopper coordination
- H&S audits and compliance
- Calls and regular check-ins
Ideal for businesses looking for continuity and ongoing expertise.
Short-notice support
Emergency Cover
Per day · Extended cover by arrangement
Responsive support when unexpected operational pressure arises.
- Short-notice operational cover
- Crisis-management support
- Same-day response where possible
- Longer-term cover by arrangement
Designed for urgent leadership, staffing and operational gaps.
Bespoke delivery
Project Consultancy
Individually scoped · Tailored proposal
Bespoke delivery shaped around the scope, timeline and desired outcome.
- Full concept development
- Investment-readiness decks
- Site-launch management
- Multi-month engagements
Best suited to launches, transformations and complex project work.
Background
I started in the trade in 2002 and have spent 20 years learning what makes hospitality businesses work — and what makes them fail.
I've opened restaurants for Gordon Ramsay, managed members clubs for Soho House, run seasonal pop-ups across Central London and overseen an £18.5M food market in a Grade I listed church.
What that gives me is range. I understand the economics of a £50 cover just as well as a £12 bowl of pasta. I can read a P&L and I can run a pass. I've hired teams of 100 and built menus with head chefs. That breadth is what I bring to clients.
Heard. exists because the businesses that most need experienced support — the independents, the new entrants, the ambitious operators — often can't access it. I'm here to change that.
Lets talk